SUBGREEN STANDS ON DJA DJA WURRUNG COUNTRY

I acknowledge that I live and work on the lands of the Dja Dja Wurrung
Aboriginal people who are the traditional owners of this land and pay
my respects to elders past, present and emerging.

© 2020 by Subgeen. Created with ♡ by Subgreen

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Tea For Change 
Packaging Design

Tea for Change is a social enterprise that donates 60% of profits from the selling of fairtrade organic tea to support projects that protect our environment.

 

The Brief:
To create a brand, packaging and promotional materials for a fair trade, organic tea enterprise that supports projects involving conservation and communities. The initial name was Tea for Three, coming from the three areas the enterprise supports / three core values: Environment, Community & Education.

 

What We Did:
We created a simple brand that would appeal to people interested in sustainabilty. The idea was to make the materials look natural and down to earth. We suggested a name change of Tea for Change to move away from the well established brand T2 and to focus on the enterprise and its purpose of social change.

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